Web-Authoring Tools
& “Must Learns”

Software Purchases

Web Page Authoring:

• Macromedia's Dreamweaver or Microsoft's FrontPage or Adobe's GoLive

General Creation Software:

• Microsoft Office Professional (especially Word’s table feature)

Graphics Editing for Digital Photography:

• Adobe PhotoShop or Microsoft PhotoDraw

Internet Utility Software:

• Ipswitch's FTP Pro or GlobalScape's CuteFTP (for easily transferring your numerous web pages to your Provider’s hard drive space for your web pages).

Screen Capture Software:

• TechSmith's SnagIt (see http://www.techsmith.com ) or

Printer-Friendly Software:

• Adobe Acrobat Professional (for creating Adobe Acrobat formatted text and text and graphics pages to be read and printed by any browser).

Animation, Dynamic & Multimedia Software:

• Macromedia® Flash,(for creating animated web-based media), RealAudio,™ QuickTime (for Apple®) programs for streaming audio and video multimedia formats on web pages

1. Website Purpose and Planning
2. Where To Put Your Site?
3. Developing Your Web Site In-house or Outsourcing It?
4. Web Authoring Tools and “Must-Learns”
5. Getting Past the Usual Roadblocks
6. Getting Visitors to Remain and Return
7. Basic Tips and Rules of Thumb
8. Domain Names
9. Advertising and Promotion
10. Resources